SWOT对Hero Moto Corp的分析通过其优势,劣势,机会和威胁来分析该品牌。在Hero Moto Corp SWOT分析中,优势和缺点是内部因素,而机会和威胁是外部因素。
SWOT Analysis is a proven management framework which enables a brand like Hero Moto Corp to benchmark its business & performance as compared to the competitors. Hero Moto Corp is one of the leading brands in the automobiles sector.
下表列出了Hero Moto Corp SWOT(优势,劣势,机会,威胁),顶级英雄Moto Corp竞争对手,包括其目标市场,细分,定位和独特的销售主张(USP)。
Hero Moto Corp Brand Analysis | |
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母公司 | Hero Group |
类别 | Motorcycles, Scooters |
部门 | |
标语/口号 | Hum mei hai Hero; Desh ki Dhadkan(HeroHonda) |
USP | Hero Moto Corp has a wide product variety of motorcycles, excellent brand equity & high customer loyalty |
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英雄Moto Corp STP | |
分割 | Young boys looking for fast sporty bikes for Indian roads |
目标组 | Young boys in the age 18-30 middle class |
定位 | Hero Moto Corp gives a bike to every person who has a hero and a winner within one’s self |
Hero Moto Corp Product Portfolio | |
品牌 | 1. CBZ 2. Karizma 3.激情4.快乐 5. Splendor 6. Impulse The above mentioned brands are the prominent products under the Hero Moto Corp product portfolio. |
SWOT Analysis of Hero Moto Corp | |
Hero Moto Corp Strengths | Below are the Strengths in the SWOT Analysis of Hero Moto Corp: 1. Hero Moto Corp has a huge brand equity and one of the biggest players in the two wheelers Indian market 5.该组织雇用了5000多人 6. Sponsorship of many events related to sports & racing has made Hero Moto Corp a strong brand 7. The brand has received several awards & recognition for its work in the industry 8. Ad campaigns through TV, billboards, online media etc boost the brand image |
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英雄Moto Corp弱点 | Here are the weaknesses in the Hero Moto Corp SWOT Analysis: 1. Intense competition from Indian and international players means limited market share growth of Hero Moto Corp |
Hero Moto Corp Opportunities | Following are the Opportunities in Hero Moto Corp SWOT Analysis: 1. Two-wheeler segment is one of the most growing industries 3. Introduction of bikes in the premium segment |
Hero Moto Corp Threats | The threats in the SWOT Analysis of Hero Moto Corp are as mentioned: 1. Strong competition from Indian as well as international brands |
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Hero Moto Corp Competition | |
Hero Moto Corp Competitors | Below are the top 7 competitors of Hero Moto Corp: 1。雅马哈 5。哈雷戴维森 6。皇家恩菲尔德 7. Ducati Superbike |
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也为属于同一类别,行业或行业的公司的竞争对手也进行了类似的分析。Browse marketing analysis of more brands and companies similar to Hero Moto Corp. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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